Use case

Instagram marketing for restaurants

Invite food creators to your restaurant for an honest review video on Instagram. Each reply to a creator starts as an AI draft. By default, a person reviews it before it is sent.

The page of a sample campaign, Fall tasting menu. It counts 12 visits booked and 7 videos created. A Content review card holds one video with Approve and Request changes buttons. A table lists the creators CreatoRain invited and followed up with, each with a status and a reservation.
Each campaign has one page. It shows visits booked, videos created and where each creator stands. The picture shows sample data.

How do I get food influencers to post about my restaurant on Instagram?

CreatoRain sends each creator in your campaign an invitation in your restaurant's name: a hosted meal for one honest review video on Instagram, with full creative control. A creator who says yes books a visit at one of your locations in the CreatoRain creator app. Once the booking is confirmed, they come in and your kitchen serves the meal. After they post the video on their own Instagram, they submit its link in the app, and the video is recorded against your campaign.

You can edit the invitation, and your edits go to every creator it is sent to. By default, a booking reads Pending until it is confirmed, then Confirmed; at a location with Auto-confirm on, a creator's booking is confirmed right away. Content review is off by default, so a video is approved as it arrives; if you turn it on for the campaign, each video reads In review until it is approved. Each reply to a creator starts as an AI draft. By default, a person reviews it before it is sent. CreatoRain does not post to your restaurant's Instagram account, and it does not measure views or reach.

The campaign report's Content from creators list shows four creators' posts on Instagram and TikTok. Each has its link, post date and a Live status.
Creators visit and post on their own Instagram. Each link lands in your report. The picture shows sample data.
  1. The invitation

    CreatoRain starts every campaign with this invitation. You can edit it, and your edits go to every creator it is sent to.

  2. The creator books, then comes in

    Creators book their own visits in the CreatoRain creator app, at one of your locations. The meal comes from your kitchen.

  3. The video link

    The creator posts the video on their own Instagram and submits its link. CreatoRain does not post to your restaurant's account.

Why invite food creators on Instagram

When a food creator posts an honest review of their visit on Instagram, their followers can see your food through someone they already follow.

  • Posts and Reels show the dish itself, the way a diner sees it at the table
  • Creators post on their own accounts, for people who already follow them
  • A campaign can ask for a Reel, a Story or Post, or both
  • A short video shows your food through the creator's own visit

What a campaign can ask for on Instagram

Each campaign sets the Instagram content it asks for: a Reel, a Story or Post, or both. The invitation asks each creator for one honest review video, and the creator keeps full creative control.

  • Feed posts

    A post on the creator's own Instagram feed about their visit, made the way the creator chooses.

  • Reels & videos

    One honest review video of the creator's visit, made in their own style.

  • Stories

    A Story from the creator's visit. The creator submits its link like any other.

Why partner with influencers

  • Authentic content

    Creators share an honest review of their own visit, in their own words.

  • Creators from our network

    Our in-house team invites creators from our 300,000+ food-creator network to visit your locations.

  • Every video in one place

    Each video a creator submits is recorded against your campaign, with its link.

  • Social proof

    When a creator posts about your restaurant, their followers hear about it from someone they already follow.

How CreatoRain helps you run Instagram creator campaigns

  1. Find creators by city and state

    Search our database of 300K+ food creators. Filter by name, city, state and follower count.

  2. Creators book their own visits

    Creators book their visits in the CreatoRain creator app. By default each booking reads Pending until it is confirmed. If you turn on content review for a campaign, each video reads In review until it is approved.

  3. Track progress

    See every creator's booked visit and delivered video for every campaign.

Frequently asked questions

Does CreatoRain post on my restaurant's Instagram?

No. Each creator posts the video on their own Instagram account, then submits its link in the CreatoRain creator app, and the video is recorded against your campaign. CreatoRain does not post to your restaurant's account.

Who books the creator's visit?

The creator does, in the CreatoRain creator app, at one of your locations. By default the booking reads Pending until it is confirmed, then Confirmed; at a location with Auto-confirm on, it is confirmed right away. The meal comes from your kitchen.

Is there a review step for the videos?

Only if you turn it on. In CreatoRain, content review is a campaign setting, and it is off by default, so a video is approved as it arrives. With it on, each video reads In review until it is approved.

Does CreatoRain measure views or reach on Instagram?

No. CreatoRain records each creator's reply, booking and video link for your campaign. It does not measure views, reach, foot traffic or sales.

Ready to invite food creators to your restaurant?

Our in-house team invites creators from our 300,000+ food-creator network. Creators book their visit in the CreatoRain app. You see the videos they send in.

Book a Demo